NUEHEALTH

UX/UI

Founded in 1997, NueHealth is transforming healthcare by making it more efficient, affordable, and consumer-driven through optimized surgical facilities and value-based care.

To better reflect this mission, the brand and website design were refreshed to create stronger cohesion, clarity, and visual impact. The updated design system features an expanded, accessible color palette, refined imagery, and clean, modern iconography. Drawing inspiration from the curves in the NueHealth logo, we developed distinctive image crops and applied color overlays that tied back to the refreshed palette. This approach enhanced visual interest while reinforcing brand consistency.

The Site is structured with a content and visual hierarchy to ensure key messages are delivered quickly and effectively. Interactive elements and infographics guide users through the experience, encouraging deeper exploration of NueHealth’s offerings. This thoughtful approach not only showcases the company’s unique value but also creates a seamless, intuitive user journey that fosters both clarity and meaningful connection.

Client
NueHealth

Role
Lead Designer

Team
Lyquix